Founded in 2019, Moxi Technology is the world's first company to productize gamification theory. The company is dedicated to collaborating with businesses to build a gamified user operation ecosystem, retaining and engaging users through entertaining content.

Moxi Technology has served over 500 domestic and international enterprises, including LAZADA, Xiaohongshu, and Taobao. In 2024, together with its enterprise partners, it served 120 million users, with an average daily user retention time of 32 minutes and an average daily commercial value per user ranging from 0.3 to 0.5 yuan.

With technology research and development as its core, the company employs 140 staff, 75% dedicated to R&D.

Moxi Technology has secured funding from investors such as Hillhouse Capital and Matrix Partners China, with nearly 200 million yuan invested in R&D. The company has also received numerous honors, including being recognized as a 2024 above-scale enterprise, a 2023 "Specialized, Refined, Special, and New" enterprise in Zhejiang Province, a 2021-2024 Hangzhou quasi-unicorn enterprise, and a national high-tech enterprise.